Making Care Visible

Visual design has a role to play in building a planet-centric future, not through greenwashing, but by creating systems that make care visible and culturally valued.

I saw this designing the blue plaque programme for Yangon Heritage Trust. Across 36 sites from City Hall to writers’ homes to a landmark tree on campus, the design created a visual language that helped people recognize these places as living heritage, not obstacles to development. It made care visible.

This is the challenge we face with planetary care: how do we create systems that make ecological responsibility as visible and valued as economic growth? What could this look like? Brand systems that celebrate regeneration alongside innovation. Dashboards that give ecological impact equal weight to financial performance. Visual languages that help organizations see themselves as partners with natural systems, not extractors from them.

The tools are familiar: brand identity, information design, visual systems. The question is whether we’re ready to make planetary thinking as central to growth as profit.

For designers working with planet-centric organizations, this is where our work matters most.

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